There are plenty of legendary stories of how good a great lager actually tastes straight from the tank in in a brewery, by not pasteurising Lost Lager we are delivering that amazing experience to direct to your home.įurthermore, unlike larger brewers we don’t cut any corners with Lost Lager, we don’t use any cheap ingredients, we don’t use any substitutes and we don’t use additives. This is insulting to both the customers and it the beer itself. Unfortunately, beer which is cooked in the can is what drinkers in the UK have come to expect. Pasteurisation makes beer taste old, stale, stewed and cardboardy. Pasteurisation, which damages the beer, is essentially used as a crutch to get around poor hygiene.īy contrast, at BrewDog, we would much rather just keep our brewery incredibly clean and our processes very tight to ensure there are no nasties in our beer which means we can avoid the evils of beer pasteurisation. The question consumers really need to be asking is just how dirty these big breweries are and what actually ends up in their beer that they feel need to kill these nasties just to be able to sell their beer. The purpose is to kill contaminants, bugs and rogue microorganims in the beer itself that can cause it to spoil. Pasteurisation of beer is the process of applying extreme heat to a beer after it has been packaged and holding it at a extremely high temperature for an extended period of time. By not pasteurising our beer we can ensure that it is tastes brewery fresh when it hits your beer glass.īut what actually is pasteurisation and what does it do to the beer? Poll: Do you want to drink beer that is cooked in the can?ĭid you know that 98% of all beer sold in the UK is cooked in the can or bottle?īy contrast, our Lost Lager is the only non-pasteurised lager available in the premium lager fixture in stores across the UK. The emergence of the Chief Transformation Officer | 5th June 2023 | News #bieexecutive #CTrO #Transformation #Executivesearch
#EMERGENT PHENOMENA YOUTUBE FULL#
To find out more about the emergence of the CTrO, read the full article here… In this first instalment of our CTrO series, Alex sat down with four experienced CTrOs – Simon Wallis, Chief Executive Officer at GDK (German Doner Kebab) and former Chief Transformation Officer at Domino’s Pizza UK & Ireland Ltd, Nigel Fletcher, Group Transformation Director at IVC Evidensia, Alan Guthrie, most recently, Interim Chief Transformation and Information Officer at Calor Gas Ltd, and formally, Chief Transformation Officer at Johnson Matthey and Aurelie Canales, Vice President of Product Management at EXA Infrastructure and former Chief Transformation and Major Products Officer at Hyperoptic – to examine the route to CTrO in more detail. As the CTrO role is a relatively recent addition to the C-suite Alex Hyde, a Director in BIE’s Transformation Search Practice, wanted to better understand what makes a CTrO successful and how they can be best positioned to deliver positive outcomes. As this issue continues to grow and become more apparent, YouTube must address this issue for the integrity of its business and as a leader in the industry.With change now becoming constant for many organisations, there has been an emergence and increasing appointment of the Chief Transformation Officer (CTrO) role. As the K-Pop industry continues to grow and expand internationally, more and more channels are emerging and uploading videos using content by digital publishers. While YouTube’s system of detecting and removing infringing content has been able to protect content creators with traditional video and audio media, there is now a glaring need for YouTube to address these new copyright infringement issues.
However, a new type of content infringement has emerged in the web media industry, with YouTube channels stealing web articles from digital publishers-especially K-Pop entertainment websites-and uploading them as their own content. Among content on YouTube, Korean entertainment and pop music (commonly referred to as K-Pop) has quickly become one of the largest markets, with videos garnering billions of views in the past few years. But with such a large audience and technology constantly growing and changing, YouTube is constantly faced with new problems. With so much content being hosted on the website, YouTube has developed basic protocol when it comes to copyright issues, including a standardized system for dealing with copyright infringement. YouTube is the internet’s largest and most recognized video streaming platform the website has millions of daily active users from all over the world and hosts billions of videos.
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